Are UK companies backing away from social & environmental impact?
Or are they simply carrying on but keeping quiet?
In partnership with Good Business Charter and other purpose-led networks, we’re inviting senior leaders of mid-to-large-sized business to participate in a landmark piece of research into the state of corporate purpose in the UK.
🔰 How are companies responding to the charged socio-political climate?
🔰 Are they changing their stance on DE&I, net zero and other social issues?
🔰 Who’s doubling down, who’s backing off, and what will the impact be?
The research aims to uncover insights from interviews, focus groups and an online survey with over 200 senior leaders from mid-to-large sized companies in the UK.
There will be a particular focus on hearing from senior leaders within professional services and management consulting firms.
Your chance to be heard
We would really value your insight as part of this research.
Please take 5 minutes to complete our online survey by Friday May 16th.
As a thank you, all respondents will receive an exclusive invitation to our online launch event in June – featuring several prominent purpose leaders.
The final research findings will be published in early June and shared with all respondents.

Our research partners
This project has been made possible thanks to the support of the following research partners:
- Ardea International
- Blueprint for Better Business
- Business on Purpose
- EDI Accreditation
- Good Business Charter
- Humankind Research
- MarketingKind
- Moledro Digital
- Purpose 9
- Rialto Consultancy
- Tribe PR
- Wonderful