Your clients love you. Your thinking. Your expertise. Your care.

The problem? Your brand isn't telling that story. The message gets lost in complexity. It's all become bit muddled and unmemorable.

What's more, there's a growing sense the brand is holding the business back.

It's time to get to the heart of things. To uncover your 'secret sauce'. To clarify your story. To own your space.

It's time to build a brand that will make you the obvious choice for your ideal clients.

WHAT we do

Positioning, messaging & thought leadership

We are a brand consultancy with a particular set of skills:

Positioning
Helping you own your space

Messaging
Helping you clarify your story

Thought leadership
Helping you build your authority

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WHO we do it for

For expertise organisations

We work with businesses and non-profits who compete on expertise, including:
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• Think tanks
• Consulting firms
• Membership bodies
• Education providers
• Leadership businesses

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Our work

Heartstyles

A global leadership development business with huge potential, but a muddled brand. We were the perfect fit...

Leadership Training

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British Library

Over 600 scale-up businesses trained during a 10 year period. It's been a beautiful friendship with one of the largest libraries in the world...

Think Tanks & Public Bodies

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Our thinking

Why B2B nonprofits are telling the wrong story

And how they can start telling the right one

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Thoughtful leadership

How content marketing can deliver a 'win-win' for business and society

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Depth of knowledge, candid advice, sense of humour...plus a strategy and messaging that actually works!

Glyn Evershed
CEO of Noble + Eaton

Working with said & done was one of the best decisions we made. The rebrand has been key to our success as a business.

Denise Crossley
CEO of The Lantern Group

This was a tough challenge, but you guys have absolutely hit it out of the park. Well done!

Martin Weiss
President of Salzburg Global Seminar

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